Insights

The ONE most important thing that determines financial health of your medical practice. To find out what is it, watch this video.

3 MUSTS for any Healthcare marketing Initiative. Watch this short video to find out.

ONE thing every Doctors should avoid or manage in the private practice. Watch this short video to gain a valuable insight into the minds of your patients.

3 Marketing Sins and how to avoid them. In this short video, Sachin talks about 3 marketing mistakes, which if avoided will create lasting value.

5 Ways to Improve Mental Health…for Doctors, by Doctors

With one in four people prone to a mental health condition at some point in their lives, doctors are also not immune to this risk. RACGP has acknowledged that anxiety, depression, burnout are routinely experienced by the doctors, and at the rates higher than general population and other professions. Long hours and heavy workload, financial […]

Removing the ‘Marketing’ stigma for medical

Every time I visit USA for my own research into the health sector, I get more and more surprised about the aggressive marketing tactics used by the doctors. At the same time, I feel better about the Australian health system where such marketing is highly regulated – both in the interest of the patient as […]

Private Practice 101

Private Practice 101 Welcome to the world of private practice –more glamorised because of the TV serial PRIVATE PRACTICE. However, in reality, the glamour is in the control that the doctor gets in delivering the desired service to the patient and living the life on his or her terms. It’s not as rosy as it […]

The reasons and remedies for Doctor Burnout

In a survey conducted by Dr. Shanafelt a physician burnout researcher at Mayo Clinic, it was found that increasing number of doctors are experiencing burnout on a varying scale- one being that it does not interfere, and seven indicating thoughts of leaving medicine. Regulatory, systemic and practice environment issues appear to be key at prima […]

3 ways to grow practice profits, ethically

Well first of alllet’s get comfortable with fact that profit is not a dirty word for health profession. Many doctors don’t like to use the term profit as it seems too commercial. Well for me, generating profits is only way you can serve your patients well. Simplistically, if you are not having enough profits, you […]

1 thing you must do before buying a medical practice

“I want to take care of my patients in my own way!” is most common reason doctors give themselves for starting own medical practice. There is absolutely nothing wrong with it.If one has passion, love autonomy, have a good business acumen and ability to put hard yards, then generally private practice is right fit for […]

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